Friday, April 20, 2018

Read the fine print

I was reading the Terms and Conditions for a regional bank that recently bought up a local bank, and I was struck by the blatantly hostile tone throughout the whole mess of legalese. Their terms, needless to say, are extremely unfavorable, from a potential customer's point of view.

The tone of their big pictures-low text sales piece was completely the opposite:  "Happy Happy Friendly Bank, Happy Happy Sunshine You:  Happy."

It took me a bit to figure out that both of these tones were completely intentional. The Terms and Conditions are hostile on purpose; they are meant to drive away potential banking customers:  the ones who can read, and do math, and plan ahead for any length of time longer than two minutes.

The customers that they want are the people who will only glance at the fluff sales literature, and never read the Terms and Conditions of how their accounts can and will be pillaged.  "Pillaged" is not too strong a word here...it was that bad.  This bank is going to take their hard-earned money and use it to gobble up some more small banks...then rinse and repeat.

Jesus, remember me in your Kingdom.

While thinking about this, I randomly found Isaiah chapter 17, where God promises that plunderers will themselves be plundered. Immediately after reading that, I randomly opened my Bible to Jeremiah chapter 30, where God says basically the same thing (but to a different prophet at a different time in history). The message here seems clear:  Justice is coming.

 




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